Inspiration

20% off summer breaks limited time only

Sent: June 2022

Brand: Eccles Hotel & Spa

Category: Featured, Promotional, Room Offer

Hotel location: Glengarriff, Ireland (EMEA)

Our thoughts:

Eccles Hotel & Spa ran an exclusive room offer to more than 9,000 of their past guests for 20% off a future midweek stay. The offer was well received and, within days, resulted in 56 room nights books. Guests responded well to the email as they ran a limited time offer and had a compelling subject line (with emoji’s). Their open rate for this one-time campaign was around 30% with a 6.6% click rate.

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Inspiration

20% off summer breaks limited time only

More inspiration

The July increased their direct booking revenue with this newsletter drip series

Sofitel Montréal Golden Mile inspires travel and drives direct bookings with this holiday campaign

The Resident’s 12 days of Christmas advent calendar email campaign drives 240+ room nights

The July increased their direct booking revenue with this newsletter drip series

Sofitel Montréal Golden Mile inspires travel and drives direct bookings with this holiday campaign

Want to learn best practices in email marketing?

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