Hotelchamp and Revinate announced a new technology partnership that allows hotels to seamlessly link personalised email marketing campaigns to the hotel’s website experience. Marketers can now more efficiently bring entire direct booking campaigns to market.

The email marketing and hotel website integration between Revinate and Hotelchamp will allow hotels to ensure intelligent personalisation across the online guest experience, based on data stored in Revinate’s Hospitality Marketing CRM.

“We love Revinate’s approach to individualised guest communication and are thrilled to be able to integrate it with the Hotelchamp marketing platform for hotels,” said Hotelchamp CEO Kristian Valk. “Providing the Ultimate Guest Journey on a hotel’s website is a key focus for us – to partner with a category leader like Revinate to enhance this and extend beyond the website is really exciting.”

“We are thrilled to partner with Hotelchamp to streamline complementary technology solutions for hoteliers,” said Dan Hang, Chief Product Officer at Revinate. “We are fully aligned with Hotelchamp’s product philosophy. We both build easy-to-use solutions that thrive on innovation, designed specifically to help hoteliers drive direct bookings and strengthen guest relationships.”

Revinate joins a number of other industry leaders, including OTA Insight, Hotjar, and Live Chat, as part of Hotelchamp’s ‘Marketing Platform for Hotels’ – a collection of integrated, best-in-class technologies that can all be managed within the single online platform. Managed from the online Hotelchamp Platform, marketers can build, deploy, and measure Revinate Marketing email and upsell campaigns. The increased speed and agility allows for deeper segmentation and testing, helping hoteliers provide the most relevant content for their guests.

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