Today, Revinate, the software as a service (SaaS) company that helps hotels transform guest data into revenue, and Cenium, a global provider of hospitality management information solutions, announced a product integration that enables guest data from Cenium’s PMS, POS and other solutions to automatically flow into Revinate’s CRM, as part of a strategic partnership between the two hospitality technology companies.

Hotels using the joint solution can now automate and improve their guest lifecycle marketing by using Revinate Marketing to easily segment customers based on reservation data, spend data or other criteria, and create relevant and personalized communications with guests. When personalized, Revinate Marketing emails, including transactional emails, pre-stay upsells and one-time offers, have been proven to convert better than non-segmented emails and drive significant ROI.

Michael Østgaard, CEO of Cenium said, “Our mission is to enable hotel groups to proactively and seamlessly manage their customers. Revinate is a great partner to help us fulfill this mission. Together we can offer our customers the ability to use guest data to provide a delightful, personalized experience for their guests.”

Thomas Landen, Director of Partnerships at Revinate said, “We are extremely pleased to partner with Cenium, a company that shares our belief that customers benefit from an open ecosystem. Our goal is to provide our customers with technology that works seamlessly with their existing solutions, in order to drive better revenue results. Our partnership with Cenium proves our continued commitment to our customers and the industry at large.”

Of the integration, Nicholas Diego, Director of Marketing & Revenue Management at Mountain View Grand Resort said, “We are obsessed with providing the best experience for our guests, even before they arrive at our properties. By powering Revinate Marketing with Cenium data, we can ensure that our transactional and marketing emails are tailored for each guest and exhibit the personalized care that we aspire to on property.”

Note: Thomas Landen is no longer employed at Revinate.

About Revinate

The Revinate guest data platform is built to help hotels know, delight, and earn valuable guests. Revinate makes it easy for hoteliers to lift revenue by elevating the guest experience and building richer, more personalized relationships with guests. Revinate counts tens of thousands of the world’s leading hotels as customers and has won numerous awards for its Software-as-a-Service solutions, including 2019’s Top Rated Email Marketing and CRM Product by Hotel Tech Report. We make technology work for hoteliers, so they can make the most of every guest.For more information, visit www.revinate.com.

About Cenium

Cenium is a hospitality tech company owned by the Strawberry Group, which also owns the Nordic Choice Hotels in the Nordics. Cenium has been the core solution for Nordic Choice hotels since 2003, and is therefore born and built in the hospitality business.The Cenium mission is the enable hotel groups to proactively and seamlessly manage their customers. The current solution includes Cenium PMS, Sales & Catering, Lifestyle Activities (Spa) as well as Lifestyle Ticketing and Rental modules. In other words; everything needed to run your hotel properties. This gives one view of the business, full control of the guest journey, and efficient staff processes.

For more information, visit www.cenium.com

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