Customer story: Appealing to on-property guests
voco Orchard Singapore captured the attention of on-property guests by sending a campaign with an appealing offer: Extend your stay and enjoy a brunch special.
The email was a hit. Here are the results:
- 50% open rate
- 218 room nights
- S$51,000 in room revenue
Related links
APAC automated vs. one-time campaigns
Personalizing offers to different markets
Give guests what they want