Guest Data Archives | Revinate https://www.revinate.com/t/guest-data/ Sun, 31 Dec 2023 16:27:10 +0000 en-US hourly 1 Tips to reduce “leaky-bucket syndrome” from your hotel website https://www.revinate.com/blog/hotel-website-leaky-bucket-syndrome/ Thu, 21 Dec 2023 16:03:24 +0000 https://www.revinate.com/?p=37297 What’s one thing all guests have in common? The booking journey. And what’s one thing your hotel can influence? The booking journey. Prospective guests are scouting trip locations, hunting for cheap rates, and perusing hotel websites to learn more about each brand’s offerings and stay experiences. In fact, 74% of travelers who did their trip [...]

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]]> A hotelier’s guide to unlocking the power of first-party data https://www.revinate.com/webinars/a-hoteliers-guide-to-unlocking-the-power-of-first-party-data/ Thu, 02 Nov 2023 21:40:06 +0000 https://www.revinate.com/?p=36158 Webinars — The Hotel Moment Deep Dive Insights you need to build guest loyalty, drive engagement, and increase direct bookings using first-party data in your marketing strategy. Available on-demand Watch now Watch now Meet your hosts Darya Subotka, Director of Customer Success, EMEA, [...]

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]]> Big data 101 for hotels and hospitality businesses https://www.revinate.com/blog/hotels-big-data-analytics/ https://www.revinate.com/blog/hotels-big-data-analytics/#comments Wed, 04 Oct 2023 12:00:49 +0000 https://www.revinate.com/?p=5833 Big data is the fuel today’s businesses run on, with research showing 98% of executives recognize the need to increase their data analytics in the next few years. Today’s hotel operators are swimming in a sea of data, with every guest interaction generating valuable information. Big data for hotels brings both opportunities and challenges. And [...]

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]]> https://www.revinate.com/blog/hotels-big-data-analytics/feed/ 1 Win-back email campaigns for bigger profits and greater loyalty https://www.revinate.com/blog/win-back-email-campaigns-for-bigger-profits-and-greater-loyalty/ Thu, 18 May 2023 12:29:31 +0000 https://www.revinate.com/?p=33088 OTA commissions have doubled since 2015 — often exceeding rates of 30% to 35% for many properties. And, acquiring new customers can cost anywhere from 5X to 25X more than retaining existing ones. The math is simple. Repeat business from direct bookings is much more lucrative than constantly acquiring new customers. If you’d like to [...]

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]]> A full recap of NAVIGATE 2023 https://www.revinate.com/blog/a-full-recap-of-navigate-2023/ Tue, 28 Mar 2023 11:14:50 +0000 https://www.revinate.com/?p=32214 Applicable industry insights from Revinate’s annual hospitality conference Since 2007, NAVIGATE has been one of the leading annual hospitality events in the U.S. This month, Revinate wrapped up NAVIGATE 2023 with over 250 Revinate customers and nearly 350 attendees to share perspectives from guest data to the industry’s digital transformation. We had the honor of [...]

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]]> Tips for navigating the digital space while using data to delight guests https://www.revinate.com/hotel-moment-podcast/tips-for-navigating-the-digital-space-while-using-data-to-delight-guests/ Fri, 17 Mar 2023 12:24:13 +0000 https://www.revinate.com/?p=32004 The Hotel Moment podcast — episode 54 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate’s CRO, and Amanda Du Jing, Head of Ecommerce at Penta Hotels, talk about enhancing the digital guest journey to understand guests on a deeper level. They discuss how guest data plays a [...]

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]]> Connect with guests and drive efficiency with email marketing automation https://www.revinate.com/blog/connect-with-guests-and-drive-efficiency-with-email-marketing-automation/ Fri, 17 Mar 2023 11:44:05 +0000 https://www.revinate.com/?p=32103 Email marketing is a cornerstone of hospitality marketing. Many hoteliers consider email marketing to be a time-consuming effort with different one-time campaigns. But there’s a faster, easier, and more effective way. Step into the life-changing world of email marketing automation. By using automated email marketing campaigns, you can deliver personalized messages to guests, improve engagement, [...]

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]]> Revinate releases its 2023 benchmark report for the hospitality industry https://www.revinate.com/press-releases/revinate-releases-its-2023-benchmark-report-for-the-hospitality-industry/ Thu, 02 Mar 2023 19:00:44 +0000 https://www.revinate.com/?p=31974 Press release Revinate releases its 2023 benchmark report for the hospitality industry Your Content Goes Here The annual report includes data from more than 10,000 hotels worldwide, with benchmark metrics across channels such as email, text, voice, and web. March 2023 | Revinate SAN [...]

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]]> 3 steps to overcoming your hotel data management problems https://www.revinate.com/blog/solving-hotel-data-management-problem-3-steps/ Wed, 01 Mar 2023 14:17:11 +0000 https://www.revinate.com/?p=10557 With high hopes, your hotel marketing team sends out a targeted email campaign to promote a special golf package for a specific guest segment. But there’s a problem. A significant number of emails bounce back because they’re invalid. Or they get tossed into spam due to misspelled names in the subject line or because the [...]

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]]> How Laasie and Revinate drive hotel guest loyalty https://www.revinate.com/blog/how-laasie-and-revinate-drive-hotel-guest-loyalty/ Tue, 21 Feb 2023 12:00:20 +0000 https://www.revinate.com/?p=31157 Hotel loyalty programs have traditionally been viewed as the best way to incentivize guests to become repeat bookers. But that’s not necessarily true. Research actually shows that while 61% of hoteliers think guests will sign up for all available loyalty programs, only 24% of guests actually do. Fortunately, there’s an opportunity to break free from [...]

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